{"id":4464,"date":"2009-05-21T16:14:12","date_gmt":"2009-05-21T20:14:12","guid":{"rendered":"http:\/\/www.asianinny.com\/?p=4464"},"modified":"2009-05-21T16:14:12","modified_gmt":"2009-05-21T20:14:12","slug":"senior-marketing-manager","status":"publish","type":"post","link":"http:\/\/www.asianinny.com\/?p=4464","title":{"rendered":"Senior Marketing Manager"},"content":{"rendered":"\n\n\n\n\n\n\n
Company:<\/strong><\/td>\nMSC Services Recruiting<\/td>\n<\/tr>\n
Job Category:<\/strong><\/td>\nMarketing\/Product<\/td>\n<\/tr>\n
Job Title:<\/strong><\/td>\nSenior Marketing Manager<\/td>\n<\/tr>\n
Location:<\/strong><\/td>\nNew York, NY 10005<\/td>\n<\/tr>\n
URL:<\/strong><\/td>\nhttp:\/\/www.mscrecruiting.com\/<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Job Description
\nA Fortune 100 firm in Manhattan is seeking a Senior Marketing Manager to drive direct marketing programs and manage client relationships. The successful candidate will have 5-7 years direct-to-consumer marketing experience that includes full design, management, and execution of large-scale telemarketing campaigns, plus significant experience working within banking or credit cards in a marketing-related role and past P&L responsibility for multi-million dollar programs\/clients.<\/p>\n

RESPONSIBILITES INCLUDE:<\/p>\n

\u2022\tStrategic and day-to-day management of marketing partners and\/or client relationships
\n\u2022\tP&L management including revenue targets, marketing spend, loss ratios, and ROI
\n\u2022\tDevelop implementation plans\/timelines and manage execution of new direct-to-consumer insurance products
\n\u2022\tDesign customer acquisition strategies to be executed via direct marketing
\n\u2022\tManage set-up\/execution of new direct marketing campaigns including communicating with internal\/external stakeholders & clients, obtaining legal\/compliance approval, and managing outside agencies (including 3rd party telemarketing firms)
\n\u2022\tAnalysis and reporting of marketing campaign performance, persistency and ROI
\n\u2022\tSupport business development efforts as needed<\/p>\n

BUSINESS PROFILE:<\/p>\n

\u2022\tInsurance programs executed through sponsored relationships including banks, Credit Card & Mortgage companies (note: Insurance experience is NOT required)
\n\u2022\tSuccessful, profitable, & rapidly growing division of a Fortune 100 firm
\n\u2022\tThe environment is dynamic, entrepreneurial, and presents significant opportunity for growth<\/p>\n

REQUIRED SKILLS\/EXPERIENCE:<\/p>\n

\u2022\t7+ years overall marketing experience
\n\u2022\t5+ years Direct Marketing Campaign Management experience including significant large-scale telemarketing experience
\n\u2022\tStrong Marketing Leadership Experience (including 5+years client\/account management experience)
\n\u2022\tStrong telemarketing experience \u2013 including management of outsourced telemarketing vendor
\n\u2022\tSignificant end-to-end ownership of direct marketing campaigns (including strong ability to design DM campaigns from scratch and lead all aspects of execution and reporting)
\n\u2022\tSignificant marketing experience with large banks or credit card companies
\n\u2022\tProven ability to manage and build internal\/external relationships and work as part of a team
\n\u2022\tStrong financial skills including experience with P&L models
\n\u2022\tStrong communications skills and strong project management skills
\n\u2022\tP&L management experience
\n\u2022\tBachelors degree
\n\u2022\tWeb acquisition experience preferred but not required<\/p>\n

ADDITIONAL INFORMATION:<\/p>\n

\u2022\tStart Date: June 2009 (within 2-3 weeks of offer acceptance)
\n\u2022\tReports To: Marketing Director
\n\u2022\tLocal Candidates only (NYC Metro area) – no relocation
\n\u2022\tThis is a consult-to-hire position starting as a 6-12 month contract-role with a strong opportunity for full-time hire by the Fortune 100 firm during the consulting period (contact us for details – we have placed more than 20 candidates at this firm)
\n\u2022\tAll of our available positions are at http:\/\/www.mscrecruiting.com\/ <\/a><\/p>\n

Please send your resume and brief cover email to resumes@mscrecruiting.com for consideration (Candidates can expedite consideration by including a brief cover email that quickly outlines experience in B2C\/Direct Marketing, Telemarketing, and bank\/credit card marketing experience)<\/p>\n","protected":false},"excerpt":{"rendered":"

Company: MSC Services Recruiting Job Category: Marketing\/Product Job Title: Senior Marketing Manager Location: New York, NY 10005 URL: http:\/\/www.mscrecruiting.com\/ Job Description A Fortune 100 firm in Manhattan is seeking a Senior Marketing Manager to drive direct marketing programs and manage client relationships. The successful candidate will have 5-7 years direct-to-consumer marketing experience that includes full […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[293,167],"class_list":["post-4464","post","type-post","status-publish","format-standard","hentry","category-looking-for-work-search-our-premium-job-database","tag-manager","tag-marketing"],"_links":{"self":[{"href":"http:\/\/www.asianinny.com\/index.php?rest_route=\/wp\/v2\/posts\/4464","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.asianinny.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.asianinny.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.asianinny.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.asianinny.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4464"}],"version-history":[{"count":3,"href":"http:\/\/www.asianinny.com\/index.php?rest_route=\/wp\/v2\/posts\/4464\/revisions"}],"predecessor-version":[{"id":4467,"href":"http:\/\/www.asianinny.com\/index.php?rest_route=\/wp\/v2\/posts\/4464\/revisions\/4467"}],"wp:attachment":[{"href":"http:\/\/www.asianinny.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.asianinny.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4464"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.asianinny.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}