Company: | Mirrorball |
Job Category: | Marketing/Product |
Job Title: | Field Marketing Representative |
Location: | New York, NY |
URL: | mirrorball.com |
Job Description
FIELD MARKETING REPRESENTATIVE – New York City
Job Summary
Educate bar owners, managers and bartenders on national liquor brand. Merchandises the brand at on and off-premise accounts in order to achieve distribution goals and develop accounts. Uses point-of-sale (POS) materials and shelf/display placement to position brands. Provides continual customer service and support to accounts. May specialize in on-premise accounts with some responsibility for off-premise accounts.
Will be responsible to execute events in local markets several nights per week.
Upon hire, must obtain complete TIPS Certification. Must be able to pass pre-hire drug screen, credit check, driving record review, and criminal background check.
Essential Functions
Sales Duties:
- Participate in customer and distribution sales presentations, follows up with customers
- Describe product; provides product samples when appropriate
- Achieve monthly program goals
- Secure advantageous brand positioning and POS/display space
- Identify and adapt to competitive sales trends
- Entertain clients and potential clients
- Manage local T&E budget
Marketing Duties:
- Will execute 90 sampling nights in bars in your local market between April 1 and December 1
- Responsible for on-site management of event and promotional models
- Assist National Program Director in identifying local fashion events or retailers to partner with in each market
- Assist National Program Director in executing 2 large scale events in your market
- Assist National Program Director in executing 2 bar staff education dinners
- Execute advertising merchandising and PR events, when needed
Customer Service Duties:
- Develop and maintain relationships with customers by visiting accounts, attending social and promotional events, and staying up to date on account/market/competitive conditions
- Facilitate completion of order requests with brand sales team and/or distributor
- Sets up POS materials in on and off-premise accounts
Administrative Duties:
- Track account visits, featured products, merchandising, and POS/display information
- Book, track and report all sampling activities
- Manage storage unit and inventory in unit
- Order POS inventory through home office when necessary
Training Duties:
- Train account staff on product knowledge and product tasting in order to increase sales (when applicable)
- Train promotional models on product knowledge and protocol for sampling and marketing events
Qualifications:
- Bachelor’s degree from a four-year university (or equivalent experience) and 1year of previous sales experience, preferably in the adult beverage industry
- Must be “in the know” in regards to nightlife (including bars and clubs) in your local market
- Must be outgoing and personable
- Must be willing to work non-traditional hours including nights and weekends
- Basic knowledge of computers and Microsoft Office Programs
- At least 21 years of age
- Valid Driver’s License
- Reliable vehicle (you will be reimbursed for use of your own vehicle)
- Must be able to lift 20 lbs
Send resume with salary requirements and a headshot or recent photo to jobs@mirrorball.com . EOE. No phone calls about this job will be accepted. Re-posting elsewhere is not permitted. Principals only – recruiters, please do not contact this job poster. Do not contact this job poster with other services or products.