Company: |
Yoodle |
Job Category: |
Marketing/Product |
Location: |
New York, NY 10018 |
Job Title: |
Product Marketing Manager |
Web site: |
http://www.yoodle.com |
Why Yodle:
Do you want to be part of a dynamic, fast paced, high growth company? A company in one of the hottest industries and experiencing 700% year over year growth? With the best team in online marketing, robust product offering, and strong management; Yodle is an excellent place to learn, grow and be successful.
Position Overview:
Yodle is seeking a high energy and talented product marketing professional with 3-6 years of experience to join our fast growing New York Office. Reporting to the Director of Marketing, he or she should have experience as a cross functional team leader driving product/feature positioning and pricing decisions, managing the creation of training and sales collateral, brand management/enforcement, customer communication and competitive/industry intelligence gathering. Online advertising industry and/or small business target marketing experience a plus.
Responsibilities:
- Driving positioning, messaging and pricing decisions for new products and features
- Managing creation of sales collateral – brochures, case studies, flash demonstrations, newsletters, etc.
- Creating and enforcing brand and communication guidelines
- Researching and communicating industry trends and competitive intelligence to management team
- Developing survey and knowledge building programs to guide positioning decisions and expose/size market opportunities
- Translating technical features and/or product enhancements into compelling messaging and creative for communication to both internal staff and customers
- Collaborating and acting as a bridge between multiple departments in organizing new feature details and communicating to appropriate parties
- Creating formal business proposals and RFP responses
Skills Required:
- Excellent writing skills – writing samples will be requested
- Ability to communicate well to management in both written and verbal form
- Ability to work in a fast paced environment and be a self starter
- Ability to work on multiple projects with varying deadlines
- Proficiency with Microsoft Office (Excel, Word, PowerPoint, etc.)
- Bachelor’s degree required, Masters/MBA a plus
- Online advertising industry and/or small business target marketing experience a plus
What we offer to you:
- Competitive compensation
- Attractive Stock Option Plan
- Health/Dental benefits, 401 (K) plan
- Great work environment and culture
Yodle provides local businesses with a simple and affordable way to get new customers and phone calls using online advertising. Yodle is transforming local online advertising by connecting local business owners with consumers in a simple, measurable and relevant way. Yodle has developed an integrated approach to signing up and serving local businesses that are transitioning their marketing budgets online. Yodle is headquartered in New York, NY with a presence in 25 major cities across the United States and has hundreds of employees helping thousands of customers. To find out more about Yodle, go to www.yodle.com