Job Description:
Directs and develops visuals that communicate the organization’s marketing objectives while maintaining creative integrity and established corporate branding, identity, and style. Candidate must be knowledgeable in all phases of creative development and production, from concept to completion in both traditional print media and digital media. Must have demonstrated grasp of design principles including color and typography. Oversees the artistic development of marketing and promotional materials including; video content for internal and external displays, web sites, Flash and static banner ads, graphics, print signage and photography. Selects qualified vendors and agencies as needed and supervises their work.
- Strong knowledge base and demonstrated experience and familiarity with web design and production, video/motion graphics production, print design and production, and digital photography.
- Produces animation and video spots for use on the NASDAQ tower and Reuters screens (TS2) in Times Square, in the broadcast studio, and on lobby and other projection surfaces in the facility.
- Work closely with high profile companies and new listings to develop video content for outdoor screens in Times Square.
- Provide assistance to clients with questions regarding the NASDAQ tower After Effects template and Reuters TS2 After Effects template. Troubleshoot tower content and files, convert, and render files to run in tower schedule.
- Familiar with broadcast and video standards and requirements.
- Produces customized video presentations to support new business development.
- Working with MarketSite Operations and Technology, create templates and specs for new MarketSite marquee display over entrance. Develop in-house templates and content.
- Be available daily as secondary photographer to cover daily Opening and Closing Bell ceremonies, various events hosted at MarketSite, as well as NASDAQ and client tower spots. Edit photos, and prepare images and content immediately following events to post to nasdaq.com
Assist lead photographer with headshot lighting set-ups and photo shoots as needed. Assist with photography and capturing HD video footage of content running on TS2 screens in Times Square. - Design and produce Flash-based websites, e-vitations, and banner ads.
- Initiate and manage website projects including requirements gathering, target audience considerations, interface design, information architecture, navigation, design, production and testing.
- Develops concepts and customized print and video artwork for offsite events to create effective camera shots and maximize branding opportunities.
- Becomes acquainted with internal and external clients and aware of their marketing goals, challenges, and competition within the market.
- Gains an understanding of the target audience and business goals that drive projects.
- Works closely with Marketing, Global Corporate Client Group Sales, and Events teams to form a productive creative partnership.
- Develops creative briefs, sketches or storyboards to communicate ideas to internal and external clients. Participates in project meetings and provides informative status updates.
- Briefs other members of the MarketSite team at project meetings.
- Able to work independently on projects and collaborate as a strong team member.
- Adopts a flexible approach to working hours – extra hours are often required to meet the needs of our clients.
- Demonstrates innovation and creativity by continually improving design, internal processes, and keeping abreast of industry trends and innovations.
Qualifications:
Requires a bachelor’s degree in the design field with 3-5 years of experience. Must be able to travel, sometimes on short notice. Candidate must be familiar with a variety of concepts, practices, and procedures pertaining to traditional and digital media.
Must have advanced knowledge of software applications including; Adobe Photoshop, Illustrator, After Effects, Premiere, Flash, Dreamweaver, InDesign, QuarkXPress, PowerPoint, html, and action scripting skills. Experience with Adobe Lightroom also beneficial.