Wednesday, February 08 06pm to 07:30pm
SUNY Global Center
116 E. 55th St.New York, NY 10022
Confucius Institute for Business (CIB) at SUNY invites you to be our guest for “Using Media to Reach Chinese-American Consumers”, a presentation by Steve Warren, President of MOR Media International, Inc. and Co-Founder and Executive Producer of 24 hour Pop-Contemporary Internet radio station, Chinamerica Radio.
Steve will explain how contemporary radio works, why Chinamerica Radio started, and how they built their relationships with Chinese communities, sharing examples of Chinese pop music and introducing some of the major artists. In addition, CIB at SUNY and Chinamerica Radio will be announcing the launch of our new joint-venture, a weekly radio program series, “Everything about Business Chinese”.
Free admission. For reservations visit: www.eventbrite.com